Blonde & Brassy Hair Care

Purple and toning shampoos, conditioners and treatments that help keep blonde and highlighted hair bright and less brassy.

Blonde and highlighted hair can turn brassy or yellow over time. Purple and violet shampoos and conditioners help neutralize unwanted warm tones, while bond-building and repair products help keep lightened hair strong. Use purple products once or twice a week, or as directed, and alternate with a hydrating shampoo.

Shop professional brands including Schwarzkopf Professional, Joico, Alfaparf Milano, Loma, amika and Moroccanoil, all chosen by the stylists at Park Avenue Salon, Suites & Barbershop in Deer Park, NY. Not sure what to pick? Stop by the salon at 1940A Deer Park Ave, or call our products line at 631-434-5540 or email hair4286@gmail.com.

Frequently Asked Questions

How often should I use purple shampoo?

Most people use purple shampoo once or twice a week and a hydrating shampoo the rest of the time. Follow the directions on your product, since some formulas are stronger than others.

Why does blonde hair turn brassy?

Lightened hair can show warm, yellow or orange tones over time from washing, sun, hard water and heat. Toning products and in-salon toners help keep blonde cool and bright.

Which brands are in this collection?

This collection includes products from Schwarzkopf Professional, Joico, Alfaparf Milano, Loma, amika and Moroccanoil, plus other professional salon brands.