Aveda Blonde Revival Purple Toning Shampoo 6.7oz

Aveda Blonde Revival Purple Toning Shampoo is a sulfate cleanser-free formula that gently cleanse without stripping. Revives the salon-fresh blonde color with violet rich pigments that neutralizes unwanted yellow or brassy tones. A blend of nourishing lightweight oils, including acai and passionfruit, hydrates and conditions over-processed hair leaving hair feeling soft. When used with blonde revival purple toning conditioner, the triple-action system delivers a brighter, illuminated beautiful blonde result after just one use