With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking. Free of SLS/SLES Sulfates* Leaves hair soft, shiny, and healthy-looking Decadently rich lather for a luxurious cleansing experience Gently sloughs away dirt and debris without roughing up the hair cuticle Certified PETA Global Animal Test–Free *SLS/SLES = Sodium Lauryl Sulfate/Sodium Laureth Sulfate
How to Use
Apply to wet hair, massage into a lather, and rinse thoroughly. Repeat if needed and follow with the coordinating conditioner.
Frequently Asked Questions
What is Joico Defy Damage Protective Shampoo?
What It Is With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt,.
How do I use Joico Defy Damage Protective Shampoo?
Apply to wet hair, lather, rinse. Follow with conditioner when available.
Is this authentic Joico?
Yes. Sold by Park Avenue Salon, Suites & Barbershop for authentic salon-brand hair care.
